Odyssiant: the content strategy platform

Odyssiant is the content strategy platform for mapping, publishing and engaging target audiences through connect content journeys

Our Products
Decision Engine Integration

Personas

Bring the audience into the engagement process using persona information to inform the content creation track its consumption.

Customer Journey Mapping

Unique customer content journey mapping tool ensures content exists for every step in the customer journey, tagged to the customer’s needs.

Editorial Planning

An efficient workflow and collaboration tool for content production including editorial calendar, workflow management and content library.

Publishing

Publish content to your channels and lead audiences on journeys. Unique ‘Next Best Content’ tool. Multi-channel publishing. Provide MQL to frontline.

Analytics

Monitor the content performance of your customer journeys, gather content performance insight, and track marketing attribution to sale.

Odyssiant integrates with decision engines to engage next-best-actions with the target audience in outbound communications.

Odyssiant within your decision engine/marketing stack:

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